Works best with a direct, concise brief: lead with the goal, then hard constraints.
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Goal: book a 15-minute call. Audience: [PROSPECT ROLE] at [COMPANY TYPE]. Role: act as: outbound sales copywriter. Task: Write cold email content. Facts: [HOOK], [ONE PROOF POINT] Deliver: a subject line (3 options) and an email body with one clear call to action. under 120 words. Rules: be direct, no fluff, no made-up numbers, [PLACEHOLDER] for gaps. Challenge weak assumptions in one line at the end.Tune my own version →