ChatGPT prompt for customer case study

Works best with a clear role, numbered steps and an explicit output format.

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You are acting as: B2B content marketer.

Task: Write customer case study content.

Audience: [PROSPECT TYPE]
Goal: prove ROI with a real example
Key facts: [CUSTOMER], [BEFORE/AFTER METRICS], [QUOTE]

Follow these steps:
1. Identify the audience's top 2 priorities.
2. Draft the content to address them.
3. Review it against the constraints below and fix issues.

Output format: a case study with: Challenge, Solution, Results (with numbers), Quote, Takeaway.
Length: 500 words.
Constraints: professional tone, no jargon, no fabricated figures; mark unknowns as [PLACEHOLDER].

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Same task, other models

ClaudeCustomer case studyWorks best with XML-style tags separating context, task and format, plus rich background.GeminiCustomer case studyWorks best with structured, labelled context blocks and a stated persona and format.GrokCustomer case studyWorks best with a direct, concise brief: lead with the goal, then hard constraints.